{"id":10371,"date":"2022-06-16T15:24:08","date_gmt":"2022-06-16T12:24:08","guid":{"rendered":"https:\/\/nordluv.com\/?post_type=product&#038;p=10371"},"modified":"2026-05-14T06:23:50","modified_gmt":"2026-05-14T04:23:50","slug":"friendly-organic-vaarikamaitseline-beebide-hambapasta-100-soodavatest-koostisosadest-50-ml","status":"publish","type":"product","link":"https:\/\/nordluv.com\/en\/product\/friendly-organic-vaarikamaitseline-beebide-hambapasta-100-soodavatest-koostisosadest-50-ml\/","title":{"rendered":"Friendly Organic Baby Toothpaste 50 ml"},"content":{"rendered":"<p>The toothpaste contains xylitol, which occurs naturally in plants and fruits and improves oral hygiene. Naturally obtained calcium lactate helps strengthen tooth enamel and prevent tooth decay.<\/p>\n<ul>\n<li>Fluoride free<\/li>\n<li>Dermatologically tested<\/li>\n<li>Contains 100% edible ingredients<\/li>\n<li>Gentle on baby&#039;s gums and teeth<\/li>\n<li>Does not contain preservatives, sugars, SLS and SLES<\/li>\n<li>Does not contain parabens, artificial colors and flavors<\/li>\n<\/ul>\n<p><strong>Usage:\u00a0<\/strong>Apply a small amount of paste to the toothbrush and brush your teeth!<\/p>\n<p><strong>Ingredients:<\/strong> Sorbitol, Aqua (Water), Hydrated Silica, Glycerin, Xylitol, Calcium Lactate, Chamomilla Recutita (Matricaria) Flower Extract*, Aroma (Flavor), Xanthan Gum, Benzyl Alcohol. *<strong><em>From Organic Farming<\/em><\/strong><\/p>\n<p><strong>NB! <\/strong>Although the toothpaste contains 100% edible ingredients, the toothpaste is not meant to be eaten!<\/p>","protected":false},"excerpt":{"rendered":"<p>&nbsp;<\/p>\n<p>Unique Friendly Organic organic toothpaste for babies made with 100% edible ingredients! The product is <strong>organic<\/strong>, safe to swallow and suitable for use <strong>for babies from the first tooth.<\/strong><\/p>\n<p>Does not contain SLES, SLS, parabens, artificial flavors, colors or fragrances!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-2753\" src=\"https:\/\/cdn.heveren.ee\/app\/uploads\/2018\/03\/Nimetu-kujundus5.png\" alt=\"\" width=\"230\" height=\"66\" \/><\/p>","protected":false},"featured_media":10372,"template":"","meta":[],"pwb-brand":[520],"product_brand":[],"product_cat":[225,535,475,689],"product_tag":[],"giftcard-category":[],"class_list":{"0":"post-10371","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"pwb-brand-friendly-organic","7":"product_cat-hoolitsema","8":"product_cat-koju","9":"product_cat-suuhooldus","10":"product_cat-back-in-stock","12":"first","13":"instock","14":"taxable","15":"shipping-taxable","16":"purchasable","17":"product-type-simple"},"brands":[{"id":520,"name":"Friendly Organic","slug":"friendly-organic"}],"_links":{"self":[{"href":"https:\/\/nordluv.com\/en\/wp-json\/wp\/v2\/product\/10371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nordluv.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/nordluv.com\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nordluv.com\/en\/wp-json\/wp\/v2\/media\/10372"}],"wp:attachment":[{"href":"https:\/\/nordluv.com\/en\/wp-json\/wp\/v2\/media?parent=10371"}],"wp:term":[{"taxonomy":"pwb-brand","embeddable":true,"href":"https:\/\/nordluv.com\/en\/wp-json\/wp\/v2\/pwb-brand?post=10371"},{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/nordluv.com\/en\/wp-json\/wp\/v2\/product_brand?post=10371"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/nordluv.com\/en\/wp-json\/wp\/v2\/product_cat?post=10371"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/nordluv.com\/en\/wp-json\/wp\/v2\/product_tag?post=10371"},{"taxonomy":"giftcard-category","embeddable":true,"href":"https:\/\/nordluv.com\/en\/wp-json\/wp\/v2\/giftcard-category?post=10371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}